• Looking Back on Segment Three and Looking Forward to Segment Four: Units 12 through 15

    In Units 6 through 11, you learned about presentations and public speaking. Although the basic components of communication apply in public speaking just as they did in writing for business, some forms of public speech have additional considerations, such as the fact that soundbites have two audiences, the media and the media's audience.

    In this final segment of the course, you will again have to apply the basic principles of effective, professional communication to some of the most challenging issues in business communication. This segment is all about how to keep your cool as you confront crises and conflict. Understanding will ultimately enable you to work effectively within diverse teams, in both the team member or and the leadership role.

    Keep up the good work and finish strong!