• Unit 7: Social Responsibility and Ethics

    Companies around the world are increasingly acknowledging the importance of social responsibility. Consumers also emphasize supporting companies who have a reputation for social responsibility and ethical behavior. How can companies improve their performance in these areas? This unit explores social responsibility and ethics that organizations may encounter while operating internationally.

    Completing this unit should take you approximately 2 hours.

    • 7.1: Social Responsibility

      Corporate social responsibility has increasingly become an essential aspect of a company’s marketing structure. These days, consumers place a higher value on what companies do, not just the products they sell. As a result, global corporations have become very aware of how their company’s behavior is perceived, both at home and abroad.

    • 7.2: Ethical Issues

      Business partners, employees, and customers expect an organization to approach business with integrity and adhere to high moral and ethical standards. Ethical failures can severely damage a company's reputation, and companies now frequently value developing corporate policies to declare and enforce ethical standards.

    • 7.3: Global Sustainability

      Global sustainability is about balancing the importance of the economy, society, and the environment. It is a difficult task, but corporations need to take the lead in these areas. If any of these areas is not a priority, everyone will suffer. Today, business leaders are beginning to recognize the importance of this global sustainability and its significance for future generations.

    • Study Guide: Unit 7

      We recommend reviewing this Study Guide before taking the Unit 7 Assessment.

    • Unit 7 Assessment

      • Receive a grade