• Unit 4: Online Business

    Today's businesses must know how to compete online – it is as simple as that. In this unit, you will learn what steps a business must take to implement to do business online. This unit will also introduce the concept of intellectual property and the Pew Internet Project, both of which are important as part of your overall understanding of online business. Finally, the unit wraps up with topics related to marketing your business using online tools. Understanding this unit will be vital to implementing information systems strategically!

    Completing this unit should take you approximately 5 hours.

    • 4.1: Overview of e-Commerce

    • 4.2: e-Commerce as a Competitive Advantage

    • Unit 4 Assessment

      • Receive a grade