• Unit 6: Creating a Technology Strategy

    One of the overall goals of this course is that you would learn how to think strategically in relation to the use of information technology. As you learned in an earlier unit, making good use of social media technologies are a key part of many organizations' technology (and marketing) strategies. In this unit, you will focus on how to develop a strategy for using social media in your organization.

    Completing this unit should take you approximately 7 hours.

    • 6.1: Theories of Information Systems Strategies

      • 6.1.1 Mobile Strategy

      • 6.1.2 Mobile Application Strategy

      • 6.1.3 Mobile Content Strategy

    • 6.2 The Strategic Planning Process

    • 6.3: Developing an IT Strategy

    • Unit 6 Activity: Writing Your Own IT Strategy