Introduction to Sustainable Business

1.5 The Business Case for Sustainability

Exercises

  1. Do you agree with Milton Friedman's profit-driven philosophy that the purpose of business is to earn a profit and that should be the sole focus of business, with government being responsible for social and environmental issues? Why or why not?
  2. Search the web for an article that provides an example of a business that implemented a social or environmental practice that had negative economic impact on the company. Search the web for an article that provides an example of the business that implemented a social environment of practice that had a positive economic impact on the company. Why do you feel the company with a practice that has a negative impact on the company experienced that result? Based on these two articles, do you think that companies should be concerned with sustainability?
  3. It can be challenging to think of operating a business with a systems perspective. Think of one example of a sustainability practice that incorporates elements of a systems perspective. Describe the internal and external environment and the linkages between the two and what healthy practices meet the criteria of being considered sustainable.