A Survey of Visualizing Business Data

1.6. Organisation of Survey

The survey is presented in the same structure as the classification outlined in Section 1.1 and in Table 1. The three primary classification groups are Business Intelligence, Business Ecosystem, and Customer Centric. The Business Intelligence classification contains two sub-classifications; Internal Intelligence and External Intelligence. The Customer Centric classification also contains two sub-classifications of Customer Behaviour and Customer Feedback. See Figure 1.

We use these classifications as the major organisation of the survey and then use the secondary classification outlined in Section 1.3 to group research papers into subsections. Using Table 1, we navigate top-to-bottom, left-to-right summarising each paper and describing their relevance to their position in each classification. We also include meta-data tables in the survey to enhance the overview of the literature. See Table 1 and Table 5.