Defining Strategic Management and Strategy

1.2 Defining Strategic Management and Strategy

Learning Objectives

  1. Learn what strategic management is.
  2. Understand the key question addressed by strategic management.
  3. Understand why it is valuable to consider different definitions of strategy.
  4. Learn what is meant by each of the 5 Ps of strategy.



Source: https://open.lib.umn.edu/strategicmanagement/chapter/1-2-defining-strategic-management-and-strategy/
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