Completion requirements
Read these sections to see how to create a vision and mission statement. Then, think about using the mission and vision statement in a modern organization. Attempt the exercises at the end of each section.
The Roles of Mission, Vision, and Values
Exercises
- What is a mission statement?
- What is a vision statement?
- How are values important to the content of mission and vision statements?
- Where does the purpose of mission and vision overlap?
- How do mission and vision relate to a firm's strategy?
- Why are mission and vision important for organizational goals and objectives?