This short video gives an overview of why business organizations need to consider e-commerce as part of their business strategy. The previous resource discussed some of the business risks that are reduced when implementing an e-commerce strategy. See page 9-11 of Electronic Commerce for a reminder. This video states that without an online presence, "you might as well be selling out of the back of a covered wagon". Do you agree with this statement? Do you think having an online presence reduces business risks? Why or why not?
Source: Nishaan M
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