Case Study: Costco Distribution
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This video from Business Week describes Costco's distribution strategy. Here is an example of a firm that must rely on high volume and high efficiency, to satisfy the targeted consumers' need for low prices.
Source:
Trent Wachner, https://www.youtube.com/watch?v=vNqGwvhpoqQ
This work is licensed under a Creative Commons Attribution 3.0 License.
Last modified: Wednesday, 11 May 2022, 12:15 PM