Introduction to Competitive Advantage in Information Systems

As you read, think about how using, protecting, and managing information and data could support an organization's competitive advantage. Conversely, failure to protect data, particularly personal information, could reduce or destroy any competitive advantage within a business. How does understanding customer information and data support current operations? How might it impact future operations?

Data Rich, Information Poor


  1. How might information systems impact mergers and acquisitions? What are the key issues to consider?
  2. Discuss the possible consequences of a company having multiple plants, each with a different information system using different part numbers and naming conventions for identical products.
  3. Why does it take longer, and require more processing power, to analyze sales trends by region and product, as opposed to posting a sales transaction?