Introduction to Industry Analysis

This video on industry analysis provides an introduction and overview of how firms must assess their industries and consider close and nearby rivals. Several methods can be used to conduct industry analysis.


Source: Roland G. Parrish, https://youtu.be/g6wQOEt1G4U
Creative Commons License This work is licensed under a Creative Commons Attribution 3.0 License.

Last modified: Monday, July 11, 2022, 12:49 PM