Skip to main content
BUS607: Data-Driven Decision-Making
0%
Focus Mode is ON. Click ‘X’ at right bottom to close it.
Previous
Course data
Course Introduction
Course Syllabus
Unit 1: Introduction to Data-Driven Decision-Making
1.1: What is Data-Driven Decision-Making?
1.1.1: Data-Driven Information
1.1.2: Data-Driven Learning
1.1.3: Data-Driven Science
1.2: Using Data-Driven Decision-Making in the Real World
Unit 1 Discussion
Unit 1 Study Resources
Unit 1 Assessment
Unit 2: Transforming to a Data-Driven Decision-Making Enterprise
2.1: DDDM Implementation Continuums
2.1.1: Data/Technology
2.1.2: Organizational/People
2.1.3: Process/Workflow
2.2: Critical Success Factors
Unit 2 Discussion
Unit 2 Study Resources
Unit 2 Assessment
Unit 3: The Role of Leadership
3.1: The Role of Leadership
3.2: Leadership versus Other Critical Success Factors
3.3: What Is Effective Leadership?
Unit 3 Discussion
Unit 3 Study Resources
Unit 3 Assessment
Unit 4: Types of Data
4.1: Quanitative Data
4.2: Qualitative Data
4.3: Big Data
4.4: Types of Analytics
Unit 4 Discussion
Unit 4 Study Resources
Unit 4 Assessment
Unit 5: Deriving Data Insights
5.1.1: Frequency Tables
5.1.2: Frequency Distributions
5.1.3: Graphic Presentations
5.2: Charts, Graphs, and Tables
Unit 5 Discussion
Unit 5 Study Resources
Unit 5 Assessment
Unit 6: Creating Effective Visualizations
6.1: Best Practices in Visualization
6.2: How to Think about Visualization
6.3: Telling a Story with Data
Unit 6 Discussion Prompts
Unit 6 Study Resources
Unit 6 Assessment
Unit 7: Database Marketing and Customer Relationship Management
7.1: Database Marketing
7.2: Customer Relationship Management (CRM)
7.2.1: Components of CRM
7.2.2: CRM in Industry
7.2.3: The Relationship between CRM and Customer Lifetime Value (CLV)
Unit 7 Discussion
Unit 7 Study Resources
Unit 7 Assessment
Unit 8: Data-Driven Uses and Misuses
8.1: Collecting Data
8.1.1: How Data Is Collected
8.1.2: Using Business Objectives to Target Data
8.2: Making Business Decisions Using Data
Unit 8 Discussion
Unit 8 Study Resources
Unit 8 Assessment
Course Feedback Survey
Study Guide
Certificate Final Exam
Next
Side panel
Course Catalog
All categories
Arts and Humanities
Art History
Communication
English
Philosophy
Business Administration
Computer Science
English as a Second Language
Professional Development
Business and Communication
College Success
Computer and Information Technology
General Knowledge for Teachers
Writing and Soft Skills
Science and Mathematics
Biology
Chemistry
Mathematics
Physics
Social Science
Economics
Geography
History
Political Science
Psychology
Sociology
Home
Specialization Programs
Specialization Programs
Help
Getting Started
Help Center & FAQ
Search
Search
Search
Search
Close
Toggle search input
You are currently using guest access
Log in
Course Catalog
Collapse
Expand
All categories
Arts and Humanities
Art History
Communication
English
Philosophy
Business Administration
Computer Science
English as a Second Language
Professional Development
Business and Communication
College Success
Computer and Information Technology
General Knowledge for Teachers
Writing and Soft Skills
Science and Mathematics
Biology
Chemistry
Mathematics
Physics
Social Science
Economics
Geography
History
Political Science
Psychology
Sociology
Home
Specialization Programs
Collapse
Expand
Specialization Programs
Help
Collapse
Expand
Getting Started
Help Center & FAQ
Expand all
Collapse all
Open course index
BUS607: Data-Driven Decision-Making
Sorry, this activity is currently hidden
Dismiss this notification
Topic
Name
Description
Course Syllabus