• 4.2: Mass Media

    In this subunit, we investigate theoretical perspectives on mass media focusing on how the medium and organizations can influence the message. Media literacy requires you to develop a critical disposition for analysis and evaluation. We explore video and text resources from different sources, and you will apply your skills of discernment when reviewing online online resources. As a digital citizen, you should engage in ethical an ethical learning process: the diverse global audience will not tolerate flaming, trolling, or inappropriate behavior.