• 3.9: Project Evaluation and Sustainability

    Many projects require you to present an evaluation plan for your program so the funding agency can determine whether your project was successful at the end of the funding cycle and whether you met the goals outlined.

    Remember that funding agencies are accountable to their members: taxpayers if a government agency, shareholders if a corporation, and boards of directors of a nonprofit. These grant administrators need to demonstrate they made the right decision when they chose to fund your project instead of another project that would have supported a worthy cause. Project evaluation is a required element for many federal state grant programs in the United States. Remember to build the costs for your evaluation into your budget. These results could determine whether your project receives future funding.

    Your evaluation section may include two types of project evaluations:

    1. Formative evaluations are ongoing. These assessments begin during project development and continue throughout the project's life. They provide constant feedback so you and the grant funder can assess the quality and success of your project activities and determine whether you need to make changes during the course of the project. These evaluations should be quantifiable so you can provide comparative feedback and learn whether your changes were successful.
    2. Summative evaluations assess how well a mature project has met its goals. They are sometimes called outcome evaluations. These reports usually examine progress on an annual basis. For example, for a three-year project, grantees must complete annual reports and a full summary at the end of the third year. Your evaluation methods can be quantitative – statistics that describe whether you have met your objectives – or qualitative, such as interviews, surveys, or focus groups.

    Evaluations that combine both methods offer a more well-rounded picture of your program's impacts. In your grant proposal, your evaluation section describes how you plan to measure whether you have accomplished each objective of your project. Your evaluation narrative should answer the following questions:

    • When will you conduct the evaluation?
    • How will you conduct your evaluation?
    • What data will be collected to measure whether you met each specific objective?
    • What instruments and methods will you use?
    • What will you do with the evaluation results?
    • How much will your evaluation cost?"