When designing communications for use on social media and websites, a technical writer should keep in mind this process of sharing and reshaping as discussed in the links. Moxley's article notes that "a company's new patent or product could be discussed via a news release, a blog, a Twitter stream, or a video commercial". In a paragraph (75–100 words), discuss how a company you are familiar with could share in a message in multiple ways online. What might that message be? What ways/forms might it be reshaped in?