Introduction to Sustainable Business
Completion requirements
This chapter will introduce you to how businesses are increasingly acting with concern for the environment and society. Read Chapter 1 to see how companies can play a positive role in sustainability, follow legal and regulatory concerns, lower costs and increase profits, and achieve competitive advantages in the marketplace.
How can businesses play a positive role in helping to solve environmental and social problems? What are some examples of sustainable business practices? What does the term "triple bottom line" mean?
1.1 Introduction
Key Takeaways
- Businesses are increasingly engaging in activities with concern for the environment and society.
- Businesses are engaging in these activities because they recognize they can play a positive role in helping to solve the world's environmental and social problems.
- Businesses are also interested in sustainability because of market and profit-making opportunities associated with sustainable business practices.
- This book intends to explore the opportunities and challenges for sustainable business in the United States primarily through case studies.