Creating an Organizational Structure
Boundaryless Organizations
Most organizational charts show clear divisions and
boundaries between different units. The value of a much different
approach was highlighted by former GE CEO Jack Welch when he created the
term boundaryless organizations. A boundaryless organization is one
that removes the usual barriers between parts of the organization as
well as barriers between the organization and others. Eliminating all internal and external barriers is not possible,
of course, but making progress toward
being boundaryless can help an organization become more flexible and
responsive.
One example is W. L. Gore, a maker of fabrics,
medical implants, industrial sealants, filtration systems, and consumer
products. This firm avoids organizational
charts, management layers, and supervisors despite having
approximately 9,000 employees across thirty countries. Rather than
granting formal titles to certain people, leaders with W. L. Gore emerge
based on performance and they attract followers to
their ideas over time. As one employee noted, "We vote with our
feet. If you call a meeting, and people show up, you're a leader".
Figure 9.14: The boundaryless approach to structure embraced by W.L. Gore drives
the kind of creative thinking that led to their most famous product, GORE-TEX.
An
illustration of how removing barriers can be valuable has its roots in a
very unfortunate event. During 2005's Hurricane Katrina, rescue efforts
were hampered
by a lack of coordination between responders from the National Guard
(who are controlled by state governments) and those from active-duty
military units (who are controlled by federal authorities). According to
one National Guard officer, "It was
just like a solid wall was between the two entities". Efforts were needlessly duplicated in some geographic areas
while attention to other areas was delayed or inadequate. For example,
poor coordination caused the evacuation of thousands
of people from the New Orleans Superdome to be delayed by a full
day. The results were immense human suffering and numerous fatalities.

Figure 9.15: In 2005, boundaries between organizations hampered rescue efforts following
Hurricane Katrina.
As Hurricane Sandy moved toward the U.S.
East Coast near the end of 2012, the Secretary of Defense and affected
governors agreed to appoint dual status commanders who could direct
federal and National Guard forces. These
commanders are typically National Guard officers who have been
trained to preserve the two separate chains of command of federal and
state forces, helping to coordinate troops and reduce redundancies.
Under the direction of these commanders, Guard
personnel conducted damage assessments and search-and-rescue
missions, removed debris, delivered supplies and equipment, and
supported evacuation shelters. The Defense Department also named active
duty deputies to help supply dual status commanders
with active duty troops if needed to deal with the effects of the
hurricane. The coordinated effort worked much more efficiently in
assisting those in need during and after the storm.