BUS606: Operations and Supply Chain Management

Keeping in view the nature of the study and research framework aforementioned in Figure 1, the current research used quantitative data analysis, whereas a structured questionnaire was utilized to collect the responses. The SMEs were categorized into various industries including cardboard manufacturing, food, automotive parts, sports, garments; and textile industry were selected for data collection. The supply chain management drivers were the focus that motivates supply chain sustainability. Such drivers include facility, transportation, information, inventory, sourcing, and pricing. Supply chain sustainability can be determined by such drivers. All responses were collected on a fivepoint Likert scale. The unit of analysis for the current study was manufacturing enterprises in Pakistan. The data had been collected from supply chain managers, procurement managers, inventory management staff, and warehouse managers. In this way, it was easy to examine the supply chain activities in various manufacturing enterprises. Simple random sampling technique was adopted to select managers randomly from manufacturing enterprises. Approximately 320 managers were contacted for the data collection; however, 230 completely filled questionnaires were finally received. The response rate was 71.85% that was adequate to ensure generalizability of the study results

Figure 1: Research Framework