The Scanning Process

This chapter provides a comprehensive overview of the process of environmental scanning. It goes in depth by describing different methods used in environmental scanning.

Ways of seeing

Successful seeing relies on synthesizing and fragmenting disparate narratives into "meaningful wholes" or new patterns. Rather than breaking up information into pieces, a manager's, policymaker's, and consultant's intuition and vision is needed for the opposite reason. 

 

Figure 27. Ways of seeing - Starburst. Courtesy of Shaping Tomorrow 

A critical part of Horizon Scanning is being able to read a scanning hit for what it says about the future and being able to extend your worldview beyond today's paradigms.