Citizen-Driven Innovation

Read this guidebook, which explores smart cities through a lens that promotes citizens as the driving force of urban innovation. It presents different models of smart cities that show how citizen-centric methods can mobilize resources to respond innovatively to challenges in governance. The living lab approach encourages agile development and the rapid prototyping of ideas in a decentralized and user-centric manner. How can mayors and public administrators create partnerships that drive value in their communities through citizen-driven innovation? How can sustainability be integrated into municipal strategies and solutions? How can city leaders join forces to learn and network globally?

Starter Pack

Methodology - Service Design

Description

Service Design applies citizen-driven innovation throughout the lifecycle of developing a new ICT based product or service, from initial concept through to service or business deployment. Service Design makes use of idea generation and co-design methods as discussed above, but frames them in a purposive context with a clear innovation goal. Throughout, a holistic perspective aims to ensure that all aspects of a service are taken into account from the end user's point of view, using for instance ethnographic and journalistic techniques and representing concepts through scenarios, 'user journeys' etc.
    

Use

Service Design works best when the general domain and its innovation needs are known, a multi-stakeholder partnership is in place, and there is a clear goal to reach a sustainable ICT based service. Typical areas include e-government, social services, and health care, but Service Design methodologies can be applied to any Smart City domain.
    

Typologies

Service Design originates as a method for developing competitive ICT based services for the private sector. Here, the process is industry-driven and considers the end-user as 'customer', while the structure and conditions for service sustainability are those of the service delivery setting. A second typology, more relevant to the Smart City context, is applied to public services, where a third-party such as a University or research center mediates between the public dimension of the service itself and the business interests of those who will need to ensure the sustainability of service provision.
    

Issues

In order for Service Design to be effective, it is necessary to maintain the appropriate balance between the public interest and the need for business sustainability. This in turn requires that, where city services are involved, the administration is capable of playing an active and informed role, including the management of the ripple effect propagating institutional innovation beyond the boundaries of the service in question.
    

Implementation

Service Design can be a relatively lengthy process and requires a clear strategic focus and strong political commitment. It is thus recommended for a relatively mature partnership, under external guidance as can be provided by one of the ENoLL Living Labs specialized in this area.

 

Methodology - Service Design

Cases
Laurea University of Helsinki applies Service Design methods with a specific focus on health care, working together with local, regional and national authorities in a holistic approach. In the Finnish nationally funded Guarantee project, the approach combined more traditional desk studies and interview surveys with methods to develop service concepts from the user perspective.
Living Labs Taiwan applies a method called Service Experience Engineering with over 50 research teams and enterprises, drawing on a user community of 3,000 households and a state of the art ICT infrastructure.
The Virtual European Parliament (VEP) project, led by CDT Luleå, applied the Service Design approach for the development of an ICT service whose objective is to build a better link between citizens and the European Parliament. VEP developed a Service Design method defined by ten 'I's: Identify (user roles and characteristics), Interact, Iterate, Involve, Influence, Inspire, Illuminate, Integrate, and Implement.
    
Impact
Service Design requires long-term commitment of all parties but in return delivers the most effective and long-term benefits.