BUS403: Negotiations and Conflict Management

Watch this video on how to create a negotiation strategy. The presenter outlines four strategies based on how you answered these questions: How important is the outcome to you, your team, or your business? How important is your long-term relationship with the other person?

1. Competition – you need a good deal now; maintaining a good relationship is not important;
   
   
2. Accommodation – you give the other side what it wants; you must maintain a good relationship;
   
   
3. Avoidance – you withdraw from the negotiation; maintaining a good relationship is unimportant;
   
   
4. Collaboration – you want to work together to both get what you want; you need to maintain a good relationship.