Rules for Effective Intelligence Writing

This was the world's first style manual for intelligence analysts in the civilian world in 2008 and is still one of the best. Without standardized language within your organization, communication among analysts and decision-makers will remain ambiguous. It is important to agree on a confidence scale, so your decision-makers know how confident you are of your findings, the calculation of which will include consideration of source. 

Rule 1. Put Your Main Point Up Front

1. Let your readers know right away what's important and why. Don't beat around the bush.

Inform the reader of the key points in the first or second paragraph.

2. Create a clear, descriptive title, written as a noun phrase.

SUBJECT: SARS: Lessons From the First Epidemic of the 21st Century (29 Sep  03)

3. Describe your purpose in writing. In a formal statement of purpose, announce your reason for writing (if it's already clear from the title, omit this formal statement).

Purpose. To tell you about the upcoming change to . …

Purpose. To explain how we'll . …

4. Put your BLUF at the beginning of your paper.

a. Position key information at the beginning for a quick understanding.

b. If no single key idea stands out, create one so your paper doesn't wander aimlessly.

Increasing numbers of mass incidents are likely to destabilize Chinese society.

The Czech Republic is likely to adopt the euro in the next five years.

c. After you present your main ideas, present your supporting information in short, organized paragraphs under clear, logical headings.

Executive Summary (key findings) 

Discussion
Comments

Optional: 

Summary of Main Points........General Discussion of Ideas


Rule 2. Write Short Paragraphs

1. Short, well-developed paragraphs keep the reader's interest and reduce the overload of information for the reader.

a. Keep paragraphs to no more than six typed lines long.

b. Start each paragraph with the key point or a topic sentence.

c. Use subparagraphs and lists when possible.

d. Maintain grammatical parallelism.

(1) Keep items in a series or list grammatically balanced.

(2) Create like grammatical constructions.

(3) Ensure that if you have a "1" you also have a "2".

(4) Ensure that if you have an "a" you also have a "b".

2. This is an example of the structure of a typical paragraph:

Sentence 1: Topic sentence (the controlling idea of the paragraph).

Sentence 2: Explanation/elaboration of the topic sentence (if needed).

Sentence 3: Fact/example/illustration #1 to support the topic sentence.

Sentence 4: Fact/example/illustration #2 to support the topic sentence.

Sentence 5: Analysis (a sentence that answers the question "so what?").

3. The paragraphs below show the same information presented in letter (or essay) style and in memorandum style:

a. Letter or essay style.

Cold weather training is important to our success in winter combat. Specifically, we must prepare our men and equipment for winter conditions. Our soldiers must learn how to cope with the cold and prevent injury. They also need to know how their equipment holds up in cold temperatures. If we train them now, they'll be ready for combat during the winter.

b. Memorandum style.

Reasons for cold weather training.

a. To prepare soldiers to cope with the cold and to prevent injury.
b. To show them how their equipment holds up in the cold.
c. To ensure their success in winter combat.
4. Maintain strong parallelism in your subparagraphs and checklists. When creating subparagraphs, keep them grammatically balanced. Use a consistent sentence structure; either write all sentences or all sentence fragments.

Parallel:

Two traits of a strong leader are a dedication to the accomplishment of the mission and a strong sense of caring for the welfare of subordinates.

Not Parallel:

Two traits of a strong leader are dedication to the accomplishment of the mission and to care for the welfare of subordinates.


Rule 3. Use Active Voice.

1. Create mostly active sentences. To write in the active voice, put the doer of the action at the front of the sentence.

Active = DOER  ACTION  RECEIVER

Active: Jones is showing the general around the unit.

Active: Smith will teach the maintenance class.

2. Avoid writing in the passive voice. If the receiver of the action in a sentence is up front, the sentence will be passive. Note that passive sentences aren't necessarily in the past tense. They can be in the past, present, or future tenses.

Passive = RECEIVER  ACTION  DOER

Passive: The general is being shown the training by Jones.

Passive: The class on maintenance will be taught by Smith.

3. Spot passive sentences by analyzing the verb (the form of "to be"). A passive verb phrase ALWAYS has these two parts:


A FORM OF "TO BE"
and A PAST PARTICIPLE
am, is, are,

A verb that ends in -d -n, or –t  
was, were, be, been, being   

Examples: picked, told, given, shown, taught, hit
Note: "will, has, have, had" are not forms of "be"
   A verb ending in "ing" is a present participle.

Examples:

Passive: I am required by the first sergeant to report by 0630.

Passive: The weekly report will be written tomorrow by the clerk.

Passive: The truck was hit yesterday by the tractor.

Passive: I am required by the supervisor to report by noon.

Passive: The weekly report will be written tomorrow by the clerk.

Passive: The truck was hit yesterday by the tractor.

4. Use one of three techniques to change passive sentences to the active:

a. Put the doer up front:

Passive: The report was submitted by Jones.

Active:  Jones submitted the report.

b. Drop part of the verb:

Passive: The meeting was held at the hotel.

Active: The meeting was at the hotel.

c. Change the verb:

Passive: He will be required to attend.

Active: He will have to attend.


Rule 4. Use Short, Conventional Words.

1. Use conventional language as much as possible.

a. Use plain English that's alive. Strive for a conversational tone.

b. Use personal pronouns (I, you, he, she, we, they, us, them) instead of stuffy nouns (this office, all personnel, this headquarters).

c. Try some contractions (I'm, you're, can't, won't).

2. Limit long words to 15 percent of your total. Mark the long words (three or more syllables) and replace them with short words that carry the same meaning.

Long words: initiate terminate promulgate installation

Short words: start end issue post

3. Use precise, concrete words rather than vague, abstract ones.

Weak: The applicant's signature on this correspondence is required.

Better: Please sign in Block 9.

4. Cut the confusing jargon and double-talk.

Weak

Strong

to plus up

to increase

downsized

smaller

civilian residence

home

it's a nonstarter

it won't work

mission accomplishment 

success

incomplete success

failure


5. Eliminate legalese: 

Weak 

Strong

Herewith enclosed is

Here's

It is incumbent on you

You must


Rule 5. Write Short Sentences.

1. Keep most sentences between 12 and 20 words. Strive for an average of about 15 words per sentence. In general, limit each sentence to what you can say aloud in one breath.

2. Shorten needlessly wordy expressions. Strive to cut 30 percent of the words you wrote in the draft.

Wordy: Due to the fact that most writers have a tendency to be wordy, we can probably cut approximately 30 percent of the words in a first draft without really affecting the meaning to any serious extent.

Better: Because we tend to be wordy, cut 30 percent of your first draft. It probably won't affect the meaning.

3. Avoid wordy, smothered verbs (also called "buried verbs").

Smothered

Un-smothered

make a decision

decide

give a call to

call

conduct an inspection 

inspect


4. Avoid needless repetition.

Repetitious 

His duties and responsibilities

Please review and comment

The importance and significance of

Better

His duties

Please comment

The significance of

5. Cut sentence stretchers (it is, there is, there are, that, which)

Wordy

It is required that you attend the class.

There is a meeting for them tonight. 

There are many solutions to the problem.  

His plan is the one that we support.  

 

Better

You must attend the class.

They must meet tonight.

The problem has many solutions.

We support his plan.

6. Ask questions occasionally for emphasis.

Weak: Request that this headquarters be informed whether the conference has been rescheduled.

Better: Has the conference been rescheduled?


Rule 6. Be Correct, Credible, and Complete.

1. Errors in spelling, punctuation, grammar, and usage many times cause confusion and/or distract the reader. In most cases, you lose credibility. To gain the reader's confidence, make sure your work is generally free of mistakes.

2. Use correct spelling, punctuation, grammar, and word usage.

a. Use standard written English and the conventions of proper spelling, punctuation, and grammar.

b. Consult the dictionary to ensure unfamiliar words are spelled correctly.

3. Be thorough, factual, and logical.

a. Make sure your paper is complete in presenting all necessary information.

b. Make sure your facts are correct.

c. Check the logic and objectivity of your writing.

4. Make sure your paper is neat and legible. Don't make a poor impression with sloppy work.

Last modified: Thursday, March 16, 2023, 6:27 PM