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PRDV215: Mass Communication
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Course Introduction
Course Syllabus
Unit 1: Mass Communication and the Media
1.1: Basics of Mass Communication
What Is Mass Media?
Mass Communication
Ethical Communication
Effective Cross-Cultural Communication
Intercultural Communication
1.2: Crisis Communication
Crisis Communication Overview
Primary Crisis Types
Crisis Management Communication
Strategically Responding to Crisis
Case Study: Mr. Delicious
Case Study: Red Cross' Sandy Relief Effort
Unit 2: Media Literacy and Ethics
2.1: Media Literacy
Key Concepts in Media Literacy
The Need for Media Literacy
AI and Media Literacy
2.2. Digital Literacy Ethics
Ethics and Digital Literacy
Ethics of Social Media
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Certificate Final Exam
PRDV215: Certificate Final Exam
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Arts & Humanities
Art History
Communication
English
Philosophy
Business Administration
Computer Science
English as a Second Language
Professional Development
General Knowledge for Teachers
Science and Math
Biology
Chemistry
Mathematics
Physics
Social Science
Economics
Geography
History
Political Science
Psychology
Sociology
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PRDV215: Mass Communication
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