The Importance of an Introduction

Read the Chapter 9 introduction and Section 9.1. These sections describe five functions your introduction must accomplish. Introductions are essential, not optional. You must start your speech with an attention-getter because if your audience is not paying attention to your words, they won't hear or understand you. Your audience must understand why you are addressing them, what you hope to accomplish, and why you are worthy of their attention. Starting with your introduction, you want to make sure your audience anticipates the information you present. Their comprehension will increase when they know what to expect. Attempt the exercises at the end of the section.