Steps of a Conclusion

Each part of a speech – introduction, body, and conclusion – repeats information from previous parts. Effective communicators use repetition to ensure the audience absorbs their message accurately. Repetition is sometimes referred to as the Tell'em3 Principle (pronounced "Tell 'em cubed"): tell your audience what you are going to tell them, then tell them, and then tell them what you told them. The Tell'em3 Principle is particularly important to use with listeners because they can't go back and review what you said earlier.