COMM001: Elaboration of Likelihood Model

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Read the section on the Elaboration of Likelihood Theory. This theory of persuasive communication attempts to predict how much thought people give to analyzing messages and why they do or don't analyze messages. This theory is the heart of persuasive communication.

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Course Introduction

Course Syllabus

Unit 1: Foundations of Human Communication

1.1: Defining Communication

Defining Communication and Communication Study

Elements of Communication

What is Communication?

1.2: Verbal Communication

Verbal Communication

A Primer on Verbal Communication

1.3: Nonverbal Communication

Nonverbal Communication

Understanding Nonverbal Communication

1.4: Perception and Impression Management

Impression Management

1.5: Ethical Communication

Understanding the Ethics of Public Speaking

1.6: Intercultural Communication

Intercultural Communication

Culture and Communication

Effective Cross-Cultural Communication

1.7: Introduction to Communication Theory

Communication Theory

1.7.1: Coordinated Management of Meaning

1.7.2: Symbolic Interactionism

1.7.3: Attribution

Attribution Theory

1.7.4: Constructivism

Constructivism

1.7.5: Elaboration of Likelihood

Elaboration of Likelihood Model

1.7.6: Social Judgment

Social Judgment Theory

1.7.7: Social Penetration

1.7.8: Uncertainty Reduction

Uncertainty Reduction Theory

1.7.9: Groupthink

Groupthink

1.7.10: Issues of Face

Face Negotiation Theory

1.8: Rhetorical Criticism

Rhetorical Criticism

1.9: Gender Communication

Gender Communication

Communication and Gender

Unit 1 Assessment

Unit 1 Assessment

Unit 2: Interpersonal Communication

2.1: Interpersonal Communication

Interpersonal Communication

Interpersonal Communication Processes

More on Interpersonal Communication

Stages of Relationship Theory

"I" and "You" Messages in Conflict

2.2: Listening in Human Communication

The Importance of Listening

2.3: Practicing Interpersonal Communication Skills

Communication Skills for Personal and Professional Development

2.4: Interpersonal Communication Applications in Context

Police Communications Skills

2.5: Interpersonal Communication Theories

Unit 2 Assessment

Unit 2 Assessment

Unit 3: Group Communication

3.1: Group Communication

Group Communication

Managing Groups and Teams

Group Formation

Group Problem-Solving Procedures

3.2: Theories of Group Communication

Groupthink

The Role of Leadership in Team Decision-Making

3.3: Conflict Management and Group Communication

Managing Conflicts Productively

3.4: Small Group Communication in Action

Unit 3 Assessment

Unit 3 Assessment

Unit 4: Organizational Communication

4.1: Organizational Communication

Organizational Communication