When we communicate with one another, we often use symbols such as text, images, performances, and gestures. In this unit, you will learn why it is important to analyze these symbols.
Completing this unit should take you approximately 1 hour.This reading covers rhetorical criticism and its place in communication theory. Pay close attention to the definition of rhetorical criticism, its historical underpinnings and uses today. Additional discussions of the applications will be part of other units of this course. After reading the chapter, complete the discussion questions and write definitions for the key terms listed at the end of the chapter. These assignments will help prepare you for the final exam.