Completion requirements
Data can be collected from multiple internal and external organization sources. This article reviews some of the most common types of data and how it's classified, internally or externally. Be sure to answer the Practice Questions to demonstrate your understanding of the material.
Types of Data Sources
Practice Question
Which of the following is an example of qualitative data?
- Customers reporting which store location they prefer to visit and why.
- Customers reporting on a scale of 1 to 10 how they feel after a shopping experience.
- Customers reporting how many items they purchased in a single shopping trip.