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PRDV002: Professional Writing
Sections
Course Introduction
Course Syllabus
Unit 1: Know Your Purpose
Unit 2: Know Your Audience and Communication Channel
Unit 3: Drafting Your Message
Unit 4: Polishing Your Writing
Course Feedback Survey
Certificate Final Exam
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PRDV002: Professional Writing
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PRDV002: Professional Writing
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Course Syllabus
Communicating Effectively
Good Business Writing
Professional Voice and Technical Communication
Six Differences between Good and Great Business Writers
What Are Technical and Communication?
Purpose
Consider Your Purpose
Purposeful Writing at Work
Approaching Persuasion
Persuasive Prose
Making an Argument
What Is an Informative Message?
Informative Prose
Analyzing What You Read
Using Critical Thinking
How to Write an Expressive or Descriptive Essay
Planning Messages
Audience Analysis
Evaluating Information Sources for Audience and Purpose
Channels of Communication
Professional Writing in Action
Online Etiquette
Writing Memos
PR Strategy and Style
Generating Content
Sales Messages
Integrated Marketing Communications
Resume Writing
Writing for the Internet
Social Media Surveillance and Visibility
Mixing Genres and Modes
Reading Images
Blogs
Writing for Online Discussions
Responding Thoughtfully
Ethics, Plagiarism, and Reliable Sources
How to Cite Sources
Ethics and Public Relations
The Law and Public Relations
Ethical Research
Copyright and Writing
Your Digital Footprint
Headings
Email Greetings
Style in Written Communication
Levels of Formality
Outlining
Organization
Flow
Clear Writing for Arts
Writing Concisely
Passive Voice
Teamwork and Collaborative Writing
Collaborative Writing
Group Writing
Editing and Proofreading
Editorial Checklist
Getting Feedback
PRDV002: Certificate Final Exam
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