Explore mass communication and earn practical skills for effective communication across various media platforms.
Time: 8
Course Introduction:
This course is your gateway to understanding the intricate web of communication that shapes our modern society. From the earliest forms of communication to the latest digital platforms, you will explore the evolution of mass media and its profound impact on culture, politics, and everyday life. In this course, you will gain insights into key concepts and practices of mass communication. Whether you aspire to become a journalist, marketer, or filmmaker or wish to comprehend the media landscape around you better, this course will equip you with the knowledge and skills to navigate the dynamic field of mass communication.
Course Units:
- Unit 1: Mass Communication and the Media
- Unit 2: Media Literacy and Ethics
Course Learning Outcomes:
- Describe the functions of mass media and mass communication;
- Explain the roles of mass communication in various contexts;
- Describe the ethical responsibilities of communicators in a diverse society;
- Describe key concepts and the significance of media literacy; and
- Apply ethics when using social media.
Continuing Education Units: 0.8