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BUS101: Introduction to Business
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◄ BUS101 Study Guide
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Course Syllabus
What is a Business?
Getting Down to Business
Corporate Social Responsibility
Environmentalism
When Coal Plants Shut Down, What Happens Next?
A New Chart Conclusively Proves that Automation is a Serious Threat
Cases and Problems
The Context of Business
Business Cycles
The Business Cycle
Economic Indicators
CPI Inflation Calculator
How the U.S. and Other Countries Experience Inflation
What is the Gross Domestic Product?
Economic Growth
Measuring the Health of the Economy
Country Comparison – GDP Per Capita
Consumer Income, Purchasing Power, and Confidence
Inflation Rate
Fiscal Policy
The Government's Role in Managing the Economy
Monetary Policy
What Does the Federal Reserve Do?
The World's Economies
The Drive for International Trade
Types of International Business
International Trade Barriers
International Trade Agreements and Organizations
Banks and the 2008 Financial Crisis
Unit 1 Writing Activity
Unit 1 Assessment
Entrepreneurship and Legal Forms of Business
Factors to Consider
Sole Proprietorship
Partnerships
Corporations
Other Types of Business Owners
Forms of Business
Choose Your Business Structure
Writing Activity: Comparing Business Structures
What is an Entrepreneur?
Is Entrepreneurship For You?
The Importance of Small Businesses to the U.S. Economy
What Industries Are Small Businesses In?
Advantages and Disadvantages of Starting a Business
What the SBA Offers to Help Small Businesses Grow
What the SBA Offers
The Challenges of Starting a Business
The Business Plan
Starting a Business – The Business Plan
Write Your Business Plan
Breakeven Analysis
Breakeven Analysis
Taxes and Growth
Unit 2 Assessment
Marketing
Marketing: Providing Value to Customers
The History of the Marketing Concept
Product Design and Development
Pricing a Product
Placing a Product
Promoting a Product
Consumer Purchasing Behavior
Customer Relationship Management
Customers
Introduction to Electronic Commerce and E-Business
Categories of Electronic Commerce
Key Motivators Behind Taking a Business Online
Interacting with Your Customers
Target Market
The Marketing Research Process
Product
Branding
Writing Activity: Branding
Marketing Strategy
SWOT Analysis
Unit 3 Assessment
Accounting, Financial Analysis, and Banking
The Role of Accounting in Business
Understanding Financial Statements
Income Statement Basics
Income Statement Analysis of Companies
Accrual Accounting and Financial Statement Analysis
Balance Sheet Statement Basics
The Role of Accounting in Business
Conducting a Financial Analysis for Retail Apparel Companies
Financial Ratio Analysis
The Federal Reserve Today
Banking and the Federal Reserve
The Federal Reserve System
The Fed Explains Monetary Policy and the Central Bank
The Federal Reserve System
The Financial Crisis and the Federal Reserve
Writing Assignment: The Financial Crisis and the Federal Reserve
The Federal Reserve Today
The Federal Reserve System
The Role of the Financial Manager
Understanding Securities Markets
Financing the Going Concern
Credit Analysis
The Time Value of Money
Personal Finances
Unit 4 Assessment
Management, Leadership, and Employees
Managing for Business Success
Planning
Organizing
Directing
Controlling
Top Management
Managerial Skills
Human Resource Management
Recruitment and Retaining
Developing
Motivating
Appraisal
Employee Benefits Overview
What Makes a Great Place to Work?
Creating and Comparing Employee Benefit Plans
Unions
Labor Unions
Teamwork and Communications
Mission Statements and Corporate Culture
Writing Activity: Mission Statements
Corporate Social Responsibility
Business Ethics and Social Responsibility
CSR Hall of Fame and Hall of Shame
Risk Management
Introduction to Contracts, Sales, and Product Liability
Introduction to Bankruptcy and Overview of the 2005 Bankruptcy Act
Unit 5 Assessment
BUS101 Study Guide
BUS101: Certificate Final Exam
BUS101: Saylor Direct Credit Final Exam
BUS101: Certificate Final Exam ►
Courses
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Getting Started
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BUS101: Introduction to Business
Sections
Course Introduction
Unit 1: The Context of Business
Unit 2: Entrepreneurship and Legal Forms of Business
Unit 3: Marketing
Unit 4: Accounting, Finance, and Banking
Unit 5: Management
Study Guide
Course Feedback Survey
Certificate Final Exam
Saylor Direct Credit
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