This article discusses the data sources organizations use to populate their business intelligence systems. In addition to internal data sources, often created due to the operation of business transaction processing systems, organizations are now also using numerous external data sources. Such external data sources may include government data, social media data, research data, and so on. Think about the kind of data that you use in your personal or business life. What data do you require to make decisions? Where do you find this data? How do you process or analyze this data to help you make decisions?
Abstract
As organizations' desire for data grows, so does their search for data sources that are both usable and reliable. Businesses can obtain and collect big data in a variety of locations, both inside and outside their own walls. This study aims to investigate the various data sources for business intelligence. For business intelligence, there are three types of data: internal data, external data, and personal data. Internal data is mostly kept in databases, which serve as the backbone of an enterprise information system and are known as transactional systems or operational systems. This information, however, is not always sufficient. If the company wants to answer market and industry questions or better understand future customers, the analytics team may need to look beyond the company's own data sources. Organizations must have access to a variety of data sources in order to answer the key questions that guide their initiatives. Internal sources, external public sources, and collaboration with a big data expert could all be beneficial. Companies who are able to extract relevant data from their mountain of data acquire new perspectives on their business, allowing them to become more competitive.
Keywords: business intelligence, data sources, external sources, internal sources
Source: Naveen Kunnathuvalappil Hariharan, https://repo.ijiert.org/index.php/ijiert/article/view/2852 This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.