Strategic Management Tools of Performance

You can use the balanced scorecard to make big-picture strategic decisions. After you read this article, you should be able to create a balanced scorecard for your organization.

Abstract

Balanced Scorecard (BSC) is used to achieve an operational strategic vision at all levels of the organization regarding issues related to performance, strategy, communication, resource allocation, decision-making and competitiveness. BSC was created to restrict the limits of traditional financial and management tools and ensure unity of vision and long-term action in an organization. The main advantage of the method consists in guiding managers and departments, human resources, technological and financial resources towards the strategy of the organization. Unfortunately BSC is mainly used in private companies, because high costs and lack of specialists pose a real obstacle in implementing this instrument in public institutions. Our arguments attempts to show that the Balanced Scorecard can be the most appropriate among all the management tools for the public sector.

Key Words: Balanced Scorecard; KPIs; strategic management; public institutions

Source: Carmen Cretu, Victoria Gheonea, and Alexandra Ivan, http://journals.univ-danubius.ro/index.php/oeconomica/article/view/2680/2689
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