Watch this in-depth presentation of data analysis and how data analysis can add insights that support business decision-making. Take note of the examples presented and how the data analysis tools were selected based on the needs of the data. Note also the discussion of data analysis tools for unstructured text data at the end of the video. Remember that data can come from inside and outside the organization and can be either structured or semi-structured (or even unstructured). The challenge in designing a Business Intelligence system is identifying the most appropriate analysis tools for a given situation.
Source: Manoj Thulasidas, https://www.youtube.com/watch?v=wnaJotek_Q8 This work is licensed under a Creative Commons Attribution 3.0 License.