Introduction to Sustainable Business
Completion requirements
This chapter will introduce you to how businesses are increasingly acting with concern for the environment and society. Read Chapter 1 to see how companies can play a positive role in sustainability, follow legal and regulatory concerns, lower costs and increase profits, and achieve competitive advantages in the marketplace.
How can businesses play a positive role in helping to solve environmental and social problems? What are some examples of sustainable business practices? What does the term "triple bottom line" mean?
1.2 Overview of Sustainable Business
Sidebar
Doing Well and Doing Good
Companies that act with enlightened self-interest are also commonly referred to as doing well (for themselves) at the same time that they are doing good (good things for others), or "doing well by doing good".
