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Corporate Social Responsibility
This pyramid is important because it triangulates three major trends:
1) economic globalization,
2) expanding CSR expectations, and
3) the call for improved business ethics.
This CSR pyramid advises organizations to:
- Make a profit consistent with expectations for international business
- Obey the law of the host countries as well as international law
- Be ethical in its practices, taking host-country and global standards into consideration
- Be a good corporate citizen, especially as defined by the host country's expectations.