Electronic Commerce Technology

Read this chapter to learn about the technologies that support e-business and e-commerce. Although this chapter was written in 2008, think about instances in your own experiences where more recent technologies have made e-commerce/e-business faster, less expensive, more reliable, and more secure. Create a small chart of some important items you purchase frequently. Label the columns "Item", "Purchase Frequency", "How first purchased" (such as at a store, over the phone, online, etc.), "Most recent purchase date", and "Purchase method". Notice the changes. Have you evolved into an e-commerce/e-business user?

Introduction

In the first chapter, we argued that organizations need to make a metamorphosis. They have to abandon existing business practices to create new ways of interacting with stakeholders. This chapter will provide you with the wherewithal to understand the technology that enables an organization to make this transformation.


Source: Richard T. Watson, Pierre Berthon, Leyland F. Pitt, and George M. Zinkhan, https://s3.amazonaws.com/saylordotorg-resources/wwwresources/site/wp-content/uploads/2013/04/ElectronicCommerce.pdf
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