BUS303: Course Feedback Survey | Saylor Academy

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Course Introduction

Course Syllabus

Unit 1: Information Technology and Competitive Advantage

1.1: Understanding Information Technology

Achieving Efficiency and Effectiveness through Systems

Moore's Law: Fast, Cheap Computing and What It Means for the Manager

Performance Through Time

Creating Winning IT Strategies

Introduction to Information Systems

1.2: What Is Competitive Advantage?

Introduction to Competitive Advantage

The Five Forces of Industry Competitive Advantage

Business-to-Business Marketing Models

The Value Chain

The Marketing Model

1.3: Using Information Systems to Create a Strategic Competitive Advantage

Achieving Competitive Advantage with Information Systems

Introduction to Competitive Advantage in Information Systems

1.4: Cases in Competitive Advantage: Zara and Netflix

Zara: Fast Fashion from Savvy Systems

Netflix: David Becomes Goliath

Discussion Activity

Unit 1 Assessment

Unit 1 Assessment

Unit 2: ERP Systems, Business Processes, and IT

2.1: What Is a Business Process?

Business Process Modeling and Process Management

Business Processes

2.2: Enterprise Resource Planning Systems

Introduction to Enterprise Resource Systems (ERP)

More on ERP Systems

Advantages and Disadvantages of Enterprise Resource Planning (ERP)

2.3: Business Process Management

Business Process Management in Healthcare

Business Process Improvement

Business Process Reengineering

Unit 2 Assessment

Unit 2 Assessment

Unit 3: Using Information for Decision Making

3.1: The Decision-Making Process

Using Data for Efficiency and Effectiveness

3.2: Business Intelligence

Databases, Business Intelligence, and Competitive Advantage

Business Intelligence

3.3: Data Warehousing

Data Warehouses and Data Marts

Google – Search, Online Advertising, and Beyond

3.4: Data Mining

Data Mining: A Simple Guide for Beginners

The Business Intelligence Toolkit

Unit 3 Assessment

Unit 3 Assessment

Unit 4: Online Business

4.1: Overview of e-Commerce

Introduction to Electronic Commerce

The Importance of e-Commerce

e-Commerce

Electronic Commerce Technology

Attracting and Retaining Visitors

A Basic Explanation of Intellectual Property

4.2: e-Commerce as a Competitive Advantage

Using Information Technology Competitively

e-Commerce in China: A Guide for Australian Business

Unit 4 Assessment

Unit 4 Assessment

Unit 5: Emerging Technology Trends

5.1: Cloud Computing

Understanding Software: A Primer for Managers

Computer Networks and Cloud Computing

5.2: Cloud Computing as a Competitive Advantage

Cloud Computing and the Software Cloud

5.3: Trends in Cloud Computing

The State of Cloud Today

Top 5 "Giants" of Cloud Computing

Unit 5 Assessment

Unit 5 Assessment

Unit 6: Creating a Technology Strategy

6.1: Theories of Information Systems Strategies

Introduction to Strategy and Technology

Developing a Mobile Strategy to Reach Clients