Read this article. Social media has avenues to advertise products or services. It is important to use social media with a purpose and plan. It is a way to create impressions, build equity, and sell products or services.
Tools of change: Online cultures
The
result of Web 2.0 is sites that are shaped by user cultures. Culture is
a concept encompassing all the norms, values, and related behaviors
that people who have interacted in a social group over time agree on and
perpetuate. Think about the Web 2.0-enabled social media spaces you
frequent. Perhaps when you spend time on Tumblr, you see that people
talk about their emotions, and you talk about your own. Meanwhile, in
League of Legends chat you don't talk about your emotions because you
know you will get attacked if you do. On Facebook and LinkedIn, you
might wear a high-buttoned shirt, as you have seen is the norm; but you
might appear in a robe on Snapchat, or a bikini on Instagram. Culture
encompasses how users talk to each other, present themselves for one
another, and take cues from and influence each other as they
collectively decide what's in and what's out.
Software
platform developers do influence culture in their user designs. For
example, Facebook has its own shirt buttoned up rather high, with its
plain white background and limitations on user customization of
profiles. Online cultures do take some cues from developers, and users
are restricted or guided by their affordances. But users have a lot of
agency as they develop and share cultures within these sites.
The construction of my social media
Hypebeast: Person who wears high fashion clothing, typically a person who has
experience with reselling luxury items and trades for higher priced
pieces. Person who can either afford or not afford this expensive
lifestyle.
In
the present world, social media possesses the ability to shape a person
by his/her interests and through this, a person has the volition of
choice to either have a positive impact on the internet or to have a
negative attitude to certain topics. Even though I have had a rough past
from relationship issues to cyberbullying, I chose to create my social
media to be positive on the world and for me to not let my enemies'
thoughts dwell on my life. This stance symbolizes how I am set apart on
all my social media platforms because of how I have different uses for
each app.
On
my Instagram, I am the most active because I utilize my Instagram feed
as a reselling service for the hypebeast community. In this community, I
found my closest friends where we built our own unique reselling
business and sold hundreds of items, each ranging from $100 to even
$4000. This business allowed me to grow as a person and discover a
unique side of myself I never thought I owned. I greatly enjoyed my time
reselling in NYC with my friends and through this experience, I now
have connections all across Manhattan in New York.
Part
of being a member of the special community, I was involved with heavy
acts of networking because of how my friends and I connected with buyers
first on the internet and then in person to finalize the transaction.
With the initial connection online, we were able to communicate with the
buyer prior to meeting to identify if the buyer is serious on
purchasing the item. If the transaction were to be successful, the buyer
would then spread the word of our business and we would then have an
increase of potential buyers, each with his/her own taste for fashion.
Random people soon became some of our best buyers that we still keep in
contact and these buyers led to more transactions. With the success of
the small business with my friends, I was able to give the money to my
parents and help pay for the bills.
At
the time, my family was not financially stable but because of the hard
work, I was able to obtain a taste of what determination is in reality. I
was determined to help my family and with the extra income, my mom was
able to became a well-known real estate broker in New York City and my
father became a phlebotomist. With all of my family experience mixed
with social media, I can testify that I am different from anyone and
that the cultural knowledge of reselling aided me in becoming a better
person.
My
Snapchat, on the other hand, is not used for reselling purposes. I
mainly use my Snapchat as a method of talking with old friends and
classmates who need a lending ear. I tell people that if they ever need
to talk about anything without judgement, my Snapchat is always open. I
have had many conversations with friends and family where I would give
them advice on work or relationships. I vowed to myself that I would be
there for all my friends and family because my desire is to help those
who need it even though I did not receive aid in my darkest times. I
want to place others above myself and help whenever I am capable of a
task.
All
of these moments in my life molded me into a better person and my life
illustrates that in life, it is not how you begin a race but how a
person finishes. A person can either finish strong or finish weak. The
choice is left to the runner.