Agenda Setting
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In this video, you will explore the agenda-setting theory, which suggests that the media has a significant influence on public opinion by determining which issues are given prominence and attention. For instance, during a presidential election, news outlets may heavily focus on specific policy proposals or controversies, ultimately shaping public discussions and perceptions of the candidates.
Source: Audra Lawson, https://youtu.be/Gkxa-cLe0nE?si=9ktdG3uRyj5uIWbt
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