Generic Strategies
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This lecture covers competitive advantage. This is based on Michael Porter's work, where he develops a matrix of cost and differentiated approaches.
Source: David Kryscynski, https://www.youtube.com/watch?v=V14kuqYEsxE
This work is licensed under a Creative Commons Attribution 3.0 License.
Last modified: Monday, 11 July 2022, 4:19 PM