Generic Strategies

This lecture covers competitive advantage. This is based on Michael Porter's work, where he develops a matrix of cost and differentiated approaches.


Source: David Kryscynski, https://www.youtube.com/watch?v=V14kuqYEsxE
Creative Commons License This work is licensed under a Creative Commons Attribution 3.0 License.

Last modified: Monday, July 11, 2022, 4:19 PM